Privacy Policy Makhoul Swimwear
Last updated: May 2025
This privacy policy governs the conditions of access, use and navigation of the website www.makhoulswimwear.com (hereinafter, the "Website"), owned by:
Owner: Makhoul Swimwear S.L.
Tax ID: B13684543
Registered address: 3 de Abril de 1979, nº21 – Local 2, El Cotillo, La Oliva, Las Palmas, 35650, Spain
Email: info@makhoulswimwear.com
Through this Privacy Policy we explain how we process and protect the personal data of users who access this website.
All information related to privacy is contained in this document, which has been prepared in compliance with the provisions of Law 34/2002, of July 11, on Information Society Services and Electronic Commerce (LSSI-CE), as well as current regulations on personal data protection, including Regulation (EU) 2016/679 (GDPR) and Organic Law 3/2018 (LOPDGDD).
1. Data controller
For the purposes of the General Data Protection Regulation (GDPR), the personal data that users provide through the forms enabled on this Website will be processed under the category of "Website users and subscribers".
Makhoul Swimwear has implemented all the necessary technical and organizational measures to guarantee the security, integrity and confidentiality of personal data, in accordance with current regulations on data protection.
2. What data do we collect?
We collect and process only the data strictly necessary for each purpose, through:
Data provided directly: name, surname, address, email, telephone, payment data (through secure gateways such as Shopify) and any information that the user voluntarily provides to us in contact or registration forms.
Navigation data: IP address, browser type, device, session duration, pages visited, interaction with campaigns and newsletters, through cookies and similar technologies.
Data obtained from third parties: such as e-commerce platforms (Shopify) or marketing and logistics services.
3. Principles applied to personal information
At Makhoul Swimwear, the processing of personal data is governed by the principles required by the General Data Protection Regulation (GDPR), guaranteeing at all times a fair, transparent and secure use of information:
Principle of lawfulness, fairness and transparency: We will always request consent before processing personal data for one or several specific purposes. We will inform previously, clearly and transparently, about each specific purpose, guaranteeing that informed decisions can be made at all times.
Data minimization principle: We will only request the personal data strictly necessary for the declared purposes. We collect the minimum essential to provide our services efficiently.
Storage limitation principle: We will keep data only for the time necessary to fulfill the purposes for which it was collected. We periodically review our databases and delete records that are no longer necessary. In the case of inactive subscriptions, we carry out periodic controls for their deletion.
Integrity and confidentiality principle: Data will be processed in a way that guarantees adequate security and preserves its confidentiality. All necessary measures will be applied to prevent unauthorized access, improper alterations or unauthorized use of personal data by third parties.
4. How have we obtained the data?
The personal data we process through this Website comes from:
- Contact forms.
- Newsletter subscription forms.
- Purchase confirmation forms.
5. User rights
Any person has the right to obtain confirmation about whether Makhoul Swimwear S.L. is processing personal data concerning them or not.
When the user provides their personal data, they have the right to:
Right to information: Know how we collect, use and protect personal information (like right now, reading this Privacy Policy).
Right of access: Request access to the personal data we process about the user.
Right of rectification: Request correction of inaccurate or incomplete data we have about the user.
Right of erasure: Request deletion of personal data when, among other reasons, it is no longer necessary for the purposes for which it was collected.
Right to restriction of processing: Request that we limit the processing of data in certain circumstances (for example, while verifying the accuracy of data or exercising or defending claims).
Right to object: Object to the processing of data in certain situations, especially when the processing is based on our legitimate interest.
Right to portability: Request the transfer of personal data to the user themselves or to another service provider in a structured, commonly used and machine-readable format, provided that the processing is based on consent or the performance of a contract and is carried out by automated means.
Right to withdraw consent: At any time, consent given for data processing may be withdrawn, without affecting the lawfulness of processing based on consent prior to its withdrawal.
Right not to receive commercial communications: Users may unsubscribe from our commercial communications or newsletters at any time.
Right to file a complaint: If it is considered that data processing violates regulations, there is a right to file a complaint with the Spanish Data Protection Agency (www.aepd.es).
How to exercise rights?
The user can exercise their rights at any time by sending us an email to info@makhoulswimwear.com, indicating the right they wish to exercise and attaching a copy of their identification document to verify their identity.
6. Processing purposes
When a user connects to this Website, for example, to subscribe to the newsletter or make a purchase, they are providing personal information for which Makhoul Swimwear S.L. is responsible. This information may include data such as IP address, name, postal address, email, telephone number and/or other identifying data.
By providing this information, the user gives their consent for their data to be collected, used, managed and stored in accordance with what is described in this Privacy Policy and in the Legal Notice.
At Makhoul Swimwear we process the personal data provided to us for the following purposes, according to the data collection system used:
Contact form: We request name, email, telephone and message, in order to respond to requests, doubts, complaints, comments or any other inquiry related to the services we offer through the Website, data processing or applicable legal texts.
Newsletter subscription form: We request name and email to manage the subscription list and send commercial communications, newsletters, promotions or relevant information related to Makhoul Swimwear.
Purchase confirmation form: We request name, surname, address, locality, province, country, postal code, email and telephone. This data is used to manage the shipment of purchased products, notify incidents and communications related to the order, as well as in case of express consent to include the user in the subscription list for future commercial communications.
Other purposes for which we process data:
- Ensure compliance with the conditions of use and applicable legislation, including the development of tools that help ensure the confidentiality of collected data.
- Improve user experience and services offered through the Website.
- Carry out marketing actions and advertising personalization, according to browsing preferences, in the terms detailed in our Cookie Policy.
- Obtain non-identifying statistical data derived from the use of cookies and similar technologies.
In accordance with the General Data Protection Regulation (GDPR) 2016/679, Makhoul Swimwear S.L., with address at C/ 3 de Abril de 1979, nº21 – Local 2, El Cotillo, La Oliva, Las Palmas, 35650, Spain, is responsible for processing data relating to Website users and subscribers.
Makhoul Swimwear S.L. does not sell, rent or transfer personal data that can identify the user to third parties without prior consent. In case of collaborations with other professionals or external providers, the user will be duly informed, indicating the identity of the collaborator and the purpose of said collaboration, and the necessary consent will be obtained, always under strict security standards.
7. Data legitimacy
The processing of personal data at Makhoul Swimwear is carried out under different legal bases according to the specific purpose of the processing:
User consent:
- Newsletter subscription and commercial communications.
- Non-essential cookies and marketing.
- Personalized advertising on social networks.
Contract performance:
- Processing and management of orders.
- Shipping of purchased products.
- Customer service and warranties.
Legal obligation:
- Invoice retention (mandatory 4 years under tax law)
- Tax and accounting data
Legitimate interest:
- Web analytics (Google Analytics) to improve our services.
- Website security and fraud prevention.
To contact us, subscribe to our newsletter or make a purchase through this website, it will be necessary for the user to accept this Privacy Policy when the processing is based on consent.
The sending of commercial communications is based on consent that we will request expressly, without the withdrawal of said consent affecting the existing contractual relationship between both parties.
8. Data retention time
At Makhoul Swimwear we will only keep personal data for the time strictly necessary to fulfill the purposes for which it was collected.
To determine the appropriate retention period, we will take into account factors such as the quantity, nature and sensitivity of the data, the purposes for which it was processed and whether we can achieve those purposes through other means.
In general:
Customers who have made a purchase: We will keep their data for a minimum of 3 years, in accordance with European consumer warranty regulations, to be able to handle possible claims, returns or refunds.
Users subscribed to commercial communications or newsletters: We will keep their data until the interested party revokes their consent or requests to unsubscribe from the service.
Once these periods have elapsed, personal data will be deleted from our systems securely or will be properly anonymized, so that they cannot be identified.
The user may exercise their right of cancellation or data deletion by contacting us through info@makhoulswimwear.com.
9. Communication of data to third parties
At Makhoul Swimwear we share personal data only with third parties that provide us with essential services for the operation of the Website and the development of our activity, always under agreements that guarantee the protection of information.
Specifically, data may be communicated to:
Google Analytics: We use Google Analytics to obtain aggregate statistics on Website usage. Google may process data such as IP address in an anonymized way. More information can be found in the Google Privacy Policy.
Platform and hosting (Shopify): Our online store is developed and hosted on Shopify International Ltd., which acts as infrastructure, hosting and e-commerce platform provider. For more information see the Shopify Privacy Policy.
Payment gateways (Shopify Payments, PayPal, Google Pay): We manage order payments through Shopify Payments, PayPal or Google Pay, which guarantee secure processing of banking data. More information in their respective privacy policies.
Email marketing (Shopify Email): The management of newsletter sending and commercial communications is carried out through Shopify Email, integrated into our e-commerce platform.
Advertising platforms (Google Ads, Meta/Facebook Ads, Pinterest Ads): We use advertising tools from Google, Meta (Facebook and Instagram) and Pinterest to display personalized ads based on user interests. Their respective privacy policies can be consulted:
Courier company (Correos): All our national and international orders are shipped through Correos. Data is used exclusively for the provision of shipping and delivery service. More information in the Correos Privacy Policy.
10. Facebook Ads and Google Ads
At Makhoul Swimwear we use advertising platforms such as Facebook Ads (Meta), Google Ads and Pinterest Ads to carry out promotion and targeted advertising campaigns.
These tools allow us to segment advertising campaigns based on different criteria, such as: geographical location, demographic data (age, gender, etc.), personal interests (activities, hobbies, purchasing behavior), internet browsing behaviors and on other platforms.
The personal data we collect through the forms on this website, after an interaction with ads on platforms such as Facebook Ads, Google Ads or Pinterest Ads, will be processed in accordance with this Privacy Policy from the moment the user provides it voluntarily.
Under no circumstances will we use information from these platforms for purposes other than those described here.
More information about how Facebook, Google and Pinterest collect and process data can be found in their respective Privacy Policies and Terms of Use.
11. Remarketing
At Makhoul Swimwear we use remarketing functions through platforms such as Google Ads and Facebook Ads to re-impact users who have previously visited our Website.
Remarketing allows us to show personalized ads to users who have already interacted with us, associating a specific audience with a specific message, with the goal of getting them to visit us again.
The information used for this function is collected through third-party cookies, such as Facebook and Google cookies. More details about how these services manage information can be found in their respective privacy policies:
Preference management: If you wish to avoid the collection of information through Google cookies, you can modify your preferences from Google Ads Settings.
Social networks: Interactions and information collected through cookies installed by social networks will always be subject to the privacy configuration of the user's own profile on each platform. Additionally, even if these services are not actively used, they may collect web traffic data related to pages where their plugins or integrations are installed.
12. Navigation
When browsing the Makhoul Swimwear Website, non-identifying data may be collected, including, among others: IP addresses, approximate geographical location, information about the device and browser used, activity log on the Website (pages visited, time spent, clicks), browsing habits through third-party analysis services.
This information does not allow direct identification of the user and is used exclusively to analyze trends, administer the site, track user movements in aggregate and collect demographic data about the audience in general.
Specifically, this Website uses the following third-party analysis services:
- Google Analytics: To obtain information about web usage and user browsing behavior
- Facebook Pixel: To measure the effectiveness of our advertising campaigns on Facebook and Instagram
- Pinterest Tag: To analyze interactions of users from Pinterest and optimize our campaigns on this social network
Each of these services may collect information through cookies or similar technologies, in accordance with their own privacy policies, available on their respective official websites.
13. Commercial emails
In accordance with Law 34/2002, on Information Society Services and Electronic Commerce (LSSI-CE), Makhoul Swimwear S.L. does not engage in SPAM practices and does not send commercial emails that are unsolicited or not previously authorized by the user.
In each of the forms available on this Website, the user has the possibility to give their express consent to receive commercial communications, newsletters or promotions, independently of any specific information request.
Likewise, in accordance with current regulations, Makhoul Swimwear undertakes to properly identify the commercial communications it sends, guaranteeing that users can clearly recognize them as such.
14. Data security
At Makhoul Swimwear we commit to treating personal data confidentially and using it only for the purposes for which it has been collected, adopting all necessary technical and organizational measures to prevent its alteration, loss, processing or unauthorized access, in accordance with current data protection regulations.
This Website is hosted on Shopify, a platform that has strict security protocols and complies with the highest international standards, including PCI DSS Level 1 standards in payment data processing.
However, it should be noted that, although we apply all security measures within our reach, we cannot guarantee the absolute invulnerability of the Internet network or the total absence of fraudulent access by third parties.
Regarding confidentiality in data processing, Makhoul Swimwear ensures that all people involved in data processing (employees, collaborators or service providers) are subject to the obligation of confidentiality, either by contractual or legal duty.
In case of any security incident that compromises personal data, Makhoul Swimwear will notify said incident to the affected user and the competent control authority, in legally established terms.
If there are any additional questions about how we protect personal data, you can contact us at any time through the email info@makhoulswimwear.com.
15. Data accuracy
As a user, you are solely responsible for the accuracy, exactness and validity of the personal data provided through this Website, exempting Makhoul Swimwear S.L. from any responsibility derived therefrom.
The user undertakes to provide complete, correct and updated information in contact, subscription or purchase forms, as well as to keep it properly updated in case of changes.
Makhoul Swimwear will not be responsible for the accuracy of information provided by users and reserves the right to exclude from registered services any user who has provided false data, without prejudice to other actions that may proceed by law.
16. Acceptance and consent
The user declares having been informed of the conditions regarding personal data protection, accepting and consenting to the processing of their data by Makhoul Swimwear S.L., in the manner and for the purposes indicated in this Privacy Policy.
17. Revocability
The consent given for processing and, where appropriate, the transfer of personal data, may be revoked at any time through a request addressed to info@makhoulswimwear.com, in accordance with the procedures established in this Policy for exercising the rights recognized in data protection matters (access, rectification, deletion, limitation, opposition and portability).
The revocation of consent will not have retroactive effects, so it will not affect the lawfulness of processing based on consent prior to its withdrawal.
18. Changes to the privacy policy
Makhoul Swimwear S.L. reserves the right to modify this Privacy Policy to adapt it to legislative, jurisprudential developments or changes in our internal data processing practices.
In case substantial modifications are made, they will be announced on this same page with sufficient advance notice before coming into effect.
This Policy has been written and updated as of May 2025. It may be reviewed and modified at any time to adapt to new legal requirements or changes in the processing we carry out.
It is recommended to periodically consult this Privacy Policy to be informed about any updates.
With this Privacy Policy, Makhoul Swimwear reaffirms its commitment to transparency, personal data protection and compliance with current legislation on data protection.
19. Contact
If the user has questions, needs more information or wishes to exercise any of their rights regarding data protection, they can contact us at:
Makhoul Swimwear
Address: 3 de Abril de 1979, nº21 – Local 2, El Cotillo, La Oliva, Las Palmas, 35650, Spain
Email: info@makhoulswimwear.com
